The ANNUITAS Perspective on the Adobe Acquisition of Marketo
ANNUITAS
SEPTEMBER 21, 2018
It’s in the company’s genes — going back to apps to edit photos and publish newsletters back in the eighties and nineties. Marketo COULD HAVE been acquired by one of several enterprise application vendors that simply don’t get marketing. Adobe GETS marketing. And that’s a good thing.
Let's personalize your content