article thumbnail

How to Grow Your Small Business with Data: 4 Practical Tips

Marketing Insider Group

Customer Database Data hygiene has nothing to do with scrubbing your data’s ears. Rather, it is the ongoing process involved in maintaining clean data that is complete and error-free. all of the ongoing processes involved in guaranteeing data is clean … and error-free.” Free events, classes, and workshops.

article thumbnail

6 things martech vendors don’t want you to know

Martech

We also owe a debt of gratitude to many martech vendors, who not only build the platforms on which we work, but who also produce a plethora of marketing education including classes, workshops, and certifications. Many vendors will proclaim having “world-class support” or “white glove service.”

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to Reduce Unsubscribes Using Subscription Management

The Point

Or if customers want to receive critical product updates, but not information on training classes. In sum, subscription management is an effective way to reduce unsubscribes, increase response rates (by allowing subscribers to choose the emails that most interest them), and improve data hygiene.

article thumbnail

Why Settle for Less? Choose DealSignal Over Zoominfo and Apollo

DealSignal

This includes a multi-step verification with AI, machine learning, automated systems, and human analysis, ensuring that the data delivered to clients is of the highest quality. Additionally, DealSignal’s commitment to regular data hygiene and cleansing further underscores our dedication to quality, setting it apart from our competitors.

article thumbnail

The B2B Marketer’s Quick Start Guide: ABM Orchestration

Heinz Marketing

By Brenna Lofquist , Senior Marketing Consultant at Heinz Marketing. The platform is very easy to use and is backed by a world-class customer success team that will make sure you get the most out of the platform. My goal with the Quick Start Guide series is to provide you a quick synopsis of a martech solution category.

article thumbnail

Marketing Automation Trends for 2010

LeadSloth

I have asked many of the vendors, consultants and thought leaders to give their opinion. In 2010, many will start to reengage with creative agencies and marketing consultancies as they realize that they can’t do everything and that finding a good marketing operations person is hard and getting harder. predictions.

article thumbnail

Top 47 B2B Marketing Posts - Hot Topics Ning and Facebook - July 2010

B2B Marketing Zone Posts

Maybe have never even had a sales job or a college-level marketing class. As recently as five years ago, thought leadership marketing was mainly the province of the top consulting firms. Data Hygiene (4). You know who I’m talking about right? Social media “marketers&# who have never practiced marketing. They go deep.

Ning 40