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How to Build a SaaS Marketing Budget – Business Benchmarks & Breakdowns

accelerate agency

There was a sizable drop in spending in 2021 when, according to a Gartner study, the average plummeted to a record low of 6.4% There are, of course, other avenues to explore, such as PR, email marketing, and LinkedIn advertising, but the above examples show how valuable thought leadership SEO is considered at all levels of the industry.

article thumbnail

How to Build a SaaS Marketing Budget – Business Benchmarks & Breakdowns

accelerate agency

There was a sizable drop in spending in 2021 when, according to a Gartner study, the average plummeted to a record low of 6.4% There are, of course, other avenues to explore, such as PR, email marketing, and LinkedIn advertising, but the above examples show how valuable thought leadership SEO is considered at all levels of the industry.