Convince & Convert

AUGUST 10, 2010

McCann is CEO of Gist , a provider of real-time intelligence on your network of online contacts. McCann : We know not just identities, but also a second order of information about your content publishing frequency, density, and topical focus. It’s in our DNA. You just need to know where to find it.

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Convince & Convert

MAY 11, 2010

Yes, your prospective customers are confused and uncertain. After all, why would they even be coming to your Web site unless they had questions about your product or service? To be entertained? I think not. How does zero clicks sound? Social media makes it possible. You can use a few methods to determine which questions to answer.

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Convince & Convert

FEBRUARY 23, 2010

Brand communities, contests, most social listening, and non-promotional tweeting fits into this category. Brand communities, contests, most social listening, and non-promotional tweeting fits into this category. And at the execution level, it’s an important distinction.

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Convince & Convert

APRIL 28, 2010

Because our behaviors on the social Web leave a noticeable fingerprint, smart companies can modify the way they engage and interact with us, based on our social graph, purchase history, etc. million followers on Twitter? But now, social media is enabling companies to make influencer outreach a foundational marketing tactic. population.

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Convince & Convert

APRIL 15, 2010

Comparisons with other products in the category. And guess what? The very blog that you’re reading came out #1. Thank you to everyone who reads Convince & Convert. Your feedback, comments, and support are what keep me doing this. Your feedback, comments, and support are what keep me doing this. So let’s talk more about that.

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Convince & Convert

SEPTEMBER 21, 2010

I don’t feel the need to experiment with every new piece of software that emerges from its chrysalis, but I do feel a responsibility to you and my clients to have some idea of what’s out there and what’s worthwhile. Also, at my social media speaking engagements hither and yon I’m often asked what tools I use.

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Convince & Convert

JUNE 8, 2010

Opportunities Via Inquiry One of the agencies I work with is Flint Communication , based in Fargo. June 8th, 2010 |Written By: Jay Baer | View Comments Tweet Sure, the speed and always-on nature of the real-time Web makes it a daunting and challenging environment. That’s the Opportunity Economy at work.

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