Case Studies Lead Nurturing LEADSExplorer Media 
Webbiquity
MAY 20, 2010
Beyond standard content like case studies and white papers, what other information formats work best for b2b lead generation and nurturing? A Top 25 List of Social Media, Web 2.0 & Marketing ‘Best-Of-Lists!’ The top 24 facts for selling more in B2B by LEADSExplorer. ’ by Futurelab.
Online Marketing Institute
JULY 31, 2009
4) Lead scoring — in a prior post , I make the case for quantitative scoring. The data has to flow back and forth and not dirty up the pipeline with raw leads. Report: Companies Should Organize For Social Media in a "Hub and Spoke" model European Social Media Marketing? I believe this is a key capability.
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