Remove campaign multi-touch
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7 Strategies for Using Content to Market Industrial Products

Industrial Marketing Today

Home Marketing Matters About Contact B2B Marketing Store Company Website 7 Strategies for Using Content to Market Industrial Products by Achinta Mitra on May 14, 2010 in Content Marketing , Industrial Marketing & Web 2.0 , Industrial Marketing Blog I am a big fan of Content Marketing or as some people like to refer to it as Inbound Marketing.

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Marketing Automation Trends for 2010

LeadSloth

I see teams that make the shift being better able to compete on a campaign-by-campaign level, better satisfy sales team needs and ultimately being able to drive more pipeline opportunities. Therefore, their lead generation and nurturing programs often focus only on email and web channels. are enabling and 2.)

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Is Social Media Too Big For Its Britches?

Convince & Convert

Social Campaigns & Apps (social media marketing) In this approach, you’re using contests, promotions, offers, and self-contained applications and widgets to promote your company or product. In some cases these are members of the media. In other cases, they are the new influencers, bloggers and taste-makers. Whatchew Talking Bout?

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Why Social Media Will Help Us All Get Along (Better) | B2B.

Marketing Insider Group

You touched on the very inspiration I had for writing the post. It was looking at the role of the “business designer&# – someone who can coordinate a multi-disciplined response/action across the organisation: [link] But I do like Frank’s insight – compression around the customer.