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IAB NewFronts 2023: Digilant’s Key Takeaways

Digilant

The Interactive Advertising Bureau (IAB) recently held its highly anticipated 2023 NewFronts event in New York City, where advertisers got an exclusive look at expanded offerings, new measurement capabilities, innovative partnerships, and more. Overall, TV is becoming a central hub for even more entertainment sources.

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IAB NewFronts 2023: Digilant’s Key Takeaways

Digilant

The Interactive Advertising Bureau (IAB) recently held its highly anticipated 2023 NewFronts conference in New York City on May 1st – May 4th, where advertisers were given an exclusive look at expanded offerings, new measurement capabilities, innovative partnerships, and more.

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Have Digital Marketing and Social Media Killed the Industrial.

Industrial Marketing Today

by Achinta Mitra on September 27, 2010 in Industrial Marketing Strategies , Industrial Websites , Sales Strategies , Social Media Marketing Remember the very first music video ever played on MTV? And digital marketing and social media are as disruptive as they come. Kerry O’Malley´s last blog.

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Digilant Highlights the Digital Advertising Trends to Watch for in 2023: Part 1

Digilant

Over the past year, digital advertisers embraced ample opportunities – both within legacy channels and new – to reach and engage with consumers in targeted, meaningful ways. What trends, channels, and solutions will truly move the needle for advertisers? 14 Advertising Trends You Need to Know in 2023: Part 1 1.

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Digilant Highlights the Digital Advertising Trends to Watch for in 2023: Part 1

Digilant

Over the past year, digital advertisers embraced ample opportunities – both within legacy channels and new – to reach and engage with consumers in targeted, meaningful ways. What trends, channels, and solutions will truly move the needle for advertisers? 14 Advertising Trends You Need to Know in 2023: Part 1 1.

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Four TV Targeting and Measurement Myths and Realities

LiveRamp

After all, when used in the right context and with the right combination of insights and technologies, data acts as the cornerstone for any successful TV advertising strategy that drives sales. These households should have a clear and compelling role in any marketing plan. consumer market. Some major TV networks (e.g.,

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The Truth About the iPad | Blogging and Content Creation | Social.

Convince & Convert

For now, I think it’s a highly mobile DVD player, game machine, Kindle, iPod, email appliance, and Web surfing device. But, iPad HD screen, color, and zoom make it better for magazines – and I can absolutely see education ( and mobile medicine) potential. What is it? I find Kindle to be easier and better as a book device.