Martech Advisor

DECEMBER 17, 2019

From why direct-to-consumer (D2C) companies are moving away from social media marketing channels to how voice search will influence customer experiences and buying decisions, to the critical role of AI, find out which trends will shape the future of marketing. There will be a confluence of data and dynamic creative.

Advertising Agencies 143

Advertising Agencies Trends Paid Search Agency Budget Programs 143

Martech Advisor

MARCH 3, 2020

After all, the cord-cutters who created fertile ground for the streaming revolution did so when the waste and expense of their linear cable bundles became too much to bear. Or, more likely, Netflix might want to reconsider its long-standing opposition to advertising as a revenue stream. Something’s got to give.

Brand Identity 72

Brand Identity Branding Curation Long Tail Marketing 72

Webbiquity

APRIL 14, 2014

2014 B2B Content Marketing Trends–North America: Content Marketing Institute/MarketingProfs. In addition, as search intent becomes more detailed or specific (long-tail search phrases), the click distribution across the first page organic listings begins to even out, as searchers look for the best match or answer to their query.

Paid Content 100

Paid Content Statistics Social Media Social Marketing 100

Valasys

JANUARY 9, 2023

This field is evolving at such a rate that a trend today becomes obsolete tomorrow. Just optimizing your content for a long-tail keyword is not enough. And number two, because these long tail searches are more specific. Change is the only constant in the field of digital marketing. What are Pillar Pages?

Lead Ranking 40

Lead Ranking SEO Lead Scoring Marketing & Strategy 40

Vidyard

MAY 13, 2020

YouTube excels at earning eyeballs thanks to what’s known as the long-tail effect. Some stats for thought: YouTube reaches more adults aged 18 to 49 than cable TV. Similarly, look at the videos YouTube suggests when your video ends for ideas, and use Google Trends to see what topics are hot.

Youtube 158

Youtube Cost Per Thousand Marketing Automation Services Business 158

Vidyard

MAY 13, 2020

YouTube excels at earning eyeballs thanks to what’s known as the long-tail effect. Similarly, look at the videos YouTube suggests when your video ends for ideas, and use Google Trends to see what topics are hot. You should have a video platform to keep everything organized, but use YouTube to promote your video content.

Youtube 65

Youtube Cost Per Thousand Marketing Automation Services Business 65