Convince and Convert Blog: Social Media Strategy and Social Media.
Convince & Convert
FEBRUARY 15, 2010
Google’s new Buzz technology recognizes this convergence, by treating email connections between us as the core atomic unit of the social Web, rather than newer, more ephemeral connections made on Twitter, Facebook or elsewhere. Follow/fan/friend is just opt-in – and all you've done is agreed to be sent direct marketing.
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