Remove Buzz Remove Demographics Remove Presentation Remove SME
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Thought Leadership Best Practices: Research On How To Show Your Expertise

Marketing Insider Group

To become influential, your brand and SMEs should create a presence online through social media and other channels, such as being quoted in industry articles or presenting at conferences. You should have well-developed buyer personas that include demographics, their preferences, and what matters to them. Having a Point of View.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

I presented a half-day workshop at the Email Evolution Conference on social media strategy ( slides here ) recently with DJ Waldow and Mike Corak , and the significant majority of the questions from the audience were about Twitter. Reminds me in ways of Russia's demographic decline: rising death rates coupled with fewer births.