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Macro Trends Transforming the Buyer Experience

Tony Zambito

Image via Wikipedia.   Lauren further adds that a confluence of trends is changing the way buyers experience buying decisions and purchases.    Lauren further adds that a confluence of trends is changing the way buyers experience buying decisions and purchases. 

Trends 100
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Wake up, America!

Tony Zambito

Image via Wikipedia. One of the most fundamental concepts in economics is that of supply and demand.    It has been the prevailing underpinnings for a market-driven economy for well over 250 years.  Demand is still very much part of the business vocabulary today. 

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HELP! My CMO Is Big on Hacking!

LEADership

Key points in Wikipedia’s definition of Growth Hacking are: Growth hacking is a marketing technique which uses creativity, analytical thinking, and social metrics to sell products and gain exposure. Going beyond the Wikipedia definition, Ott says growth hacking actually applies to companies of all ages and sizes.

CMO 40