funnel 
ANNUITAS
APRIL 10, 2023
This buzzword has been popularized in the past decade as a way to talk about how customers move through the buying cycle. A simple four step funnel, though helpful for visualization purposes, is far from the reality of what most B2B sales processes are like. What’s the Problem?
ANNUITAS
APRIL 11, 2011
The conference was full of great content and information on the state and the future of B2B Sales. In reality the shift in the buyers’ power make sales all the more important at the early stages of the buying cycle – especially in the consideration phase where buyers spend most of their time. the sales person).
Expert insights. Personalized for you.
130 
Let's personalize your content