Remove Buyer's Journey Remove Dwell Remove Intent Signal Remove Marketing Automation
article thumbnail

First-Party, Second-Party, Third-Party Intent Data: Diving into Notable Differences

Only B2B

We’ll break down types of intent data that tackle your business goals: Must Read: 10 Key Game-Changing Benefits of Intent Data First-Party, Second-Party, Third-Party Intent Data: Diving into Notable Differences But first, let’s understand what we mean by intent data. Then, they research solutions (following clues).

article thumbnail

What Is Buyer Intent Data? (and How Can I Operationalize It in 2019?)

Terminus

The average B2B consumer is already 67% of the way through their buyer journey before they consider engaging with your sales team and 80% are seeking out professional services online when searching for services. When there are spikes in frequency or intensity of these trends, Intent signals will correlate that to increased intent.