ANNUITAS

OCTOBER 21, 2014

I was lucky enough to interview our keynote speaker, Steve Woods , Founder and CTO of Nudge Software (former Co-Founder of Eloqua and author of Digital Body Language) to talk about B2B marketing, being a serial entrepreneur and what makes B2B so difficult to master today. Q: Where does Nudge fit into an overall Demand Generation Strategy?

Ad Building 100

Ad Building Peer-to-peer Demand Generation Eloqua 100

Webbiquity

FEBRUARY 13, 2010

Marketing automation systems—from vendors like Eloqua , Marketo , Genoo , Manticore and others—are great tools for moving prospective buyers along the path from interest to desire to action. Sections four and five, Contagious Content and Persistent Progression (gotta love the alliteration of these titles), are the main course.

Emarketing 100

Emarketing Marketing Automation Services Manticore Marketing Management 100

Webbiquity

FEBRUARY 14, 2010

I recently had the opportunity to sit down with Steve Woods , CTO and co-founder at marketing automation provider Eloqua, for a wide-ranging conversation about the future of marketing and the challenges faced by those adopting marketing automation / demand generation systems. There is a crying need for this. Seed this on Newsvine.

Marketing Automation Services 100

Marketing Automation Services Work Management Marketing Management Marketing Automation 100

WebMarketCentral

SEPTEMBER 29, 2009

I recently had the opportunity to sit down with Steve Woods , CTO and co-founder at marketing automation provider Eloqua, for a wide-ranging conversation about the future of marketing and the challenges faced by those adopting marketing automation / demand generation systems. There is a crying need for this.

Marketing Automation Services 20

Marketing Automation Services Work Management Marketing Management Marketing Automation 20

SalesIntel

OCTOBER 17, 2024

Visit My LinkedIn Cheryl Parks Chief Growth Officer at Consult Speak Coach Expertise: Public Speaking • Business Consulting • Training About: Cheryl is dedicated to building trust and driving revenue by helping sales professionals become the trusted advisors that buyers need. Born Sales. Bred Marketing. Building Partnerships.

Enterprise Management 52

Enterprise Management Marketing Analytics Tools Demand Generation Agencies Work Management 52

6sense

AUGUST 24, 2017

We can easily make an argument that we add equal or more value compared to products like Salesforce (CRM) and Eloqua or Marketo (MAP) as we’re driving pipeline and revenue by creating new opportunities. Because buyers’ needs and timing are constantly shifting, 6sense’s ability to provide daily updates as buying intent involves is crucial.

Top of Funnel 48

Top of Funnel Lead Ranking Marketing AI Marketing Automation Services 48

Metadata

FEBRUARY 16, 2021

We need categories, so that we know how to compete. Elissa Fink: Well, the buyer needs categories because, man, there’s so many vendors out there, it’s hard to keep track of who does what and why and how do you differ from that guy and this guy and give it to me straight? He founded Eloqua. It was amazing.

Enterprise Management 52

Enterprise Management Paid Content Sales Management Work Management 52