Remove Buyer Need Remove Buyer's Journey Remove SIC Remove Traffic
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What is user intent?

Biznology

1] As an Example [sic.], But there are some aspects of this definition I don’t like. ” Start by describing typical customers and modeling their buyer journeys. You don’t need to model all of their questions. You can throw out the ones that are not related to your buyer journeys.

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Paul Slack: B2B Digital Marketing Has Never Been Easier

B2B Digital Marketer

Or man, we tried pay-per-click and, uh, we ran some ads in Google and, uh, we got, we got a lot of traffic and spend a lot of money, but we didn’t get any value. And so the challenge with all of that is those are tactics and tactics need to tie into an overarching strategy. What did they need? Who are we trying to reach?