Buyer Intent Forrester Intent Statistics 
Only B2B
FEBRUARY 1, 2024
That’s the power of intent data.” ” – Mary Meeker, Partner at Kleiner Perkins With the ocean of customer data at your fingertips, identifying the right buying intent aligning your business offerings is critical to driving sales. This is where the intent data comes into the picture.
Content4Demand
APRIL 9, 2021
This includes improving filtration capabilities to prevent unqualified leads from slipping through the cracks, as well as identifying intent signals and refining insights into the likelihood of lead action. Interest, which leads to intent signaling and identifies if a company’s in-market and looking for new solutions.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
SalesIntel
FEBRUARY 1, 2022
You can use Gartner or Forrester industry statistics to determine which subsections of your market meet your aims and offers – and how big those subsections are – as part of this plan. Too many pitches utilize industry TAM statistics and then claim about undercutting incumbent pricing by 50% or more. There are some restrictions.
SalesIntel
FEBRUARY 1, 2022
You can use Gartner or Forrester industry statistics to determine which subsections of your market meet your aims and offers – and how big those subsections are – as part of this plan. Too many pitches utilize industry TAM statistics and then claim about undercutting incumbent pricing by 50% or more. There are some restrictions.
6sense
DECEMBER 1, 2021
Most of us don’t recognize just what or how much data about our interests and intentions we leave in our wake. We refer to this world of anonymous buyer intent data as the Dark Funnel. The data in the Dark Funnel consists of various information “signals” pertinent to buying intent and activity. What is Dark Funnel Data?
DiscoverOrg
AUGUST 7, 2018
These signals, aggregated across a company, and measured against normal levels of baseline activity for a given topic can be a strong indication of purchase intent and they often surface long before prospects visit your site or your competitors. 47% of buyers viewed 3-5 pieces of content before engaging with a sales rep. The problem?
DiscoverOrg
AUGUST 7, 2018
These signals, aggregated across a company, and measured against normal levels of baseline activity for a given topic can be a strong indication of purchase intent and they often surface long before prospects visit your site or your competitors. 47% of buyers viewed 3-5 pieces of content before engaging with a sales rep. The problem?
Expert insights. Personalized for you.
71 
Let's personalize your content