Biznology

APRIL 6, 2016

Over the last decade, my colleague Bernice Grossman and I have studied this issue, producing a series of five research reports on the quality of the data B2B marketers can rent or buy for prospecting purposes. Fortunately, an opportunity arrived with a generous offer from Dan McDade of PointClear to televerify the data samples.

PointClear 80

PointClear Work Management Marketing Management List Brokers 80

Biznology

FEBRUARY 9, 2016

Usually their questions center on how to obtain a list of specific individuals who they feel might buy their product or service. Beyond that, they are not sure what to do with the list, other than just send an email or call them (rarely do they mention mail). They are: Soft Offer – beginning of the buying process.

Direct Marketing 80

Direct Marketing Marketing Management B2B Marketing Paid Search Agency 80

Optinmonster

MAY 9, 2024

A Word of Warning Based on what I said in the preceding section, you might get ahead of yourself, thinking that the faster you build a big list, the better. Buying email lists from list brokers is a bad idea. Don’t do it. You rarely get what you pay for.

Ad Building 92

Ad Building Ad Exchange List Brokers Email Marketing 92