Valasys

JUNE 25, 2019

According to a report by Resourceful Selling, 91% of the top-performing sales organizations collaborate across all departments to close sales leads. On the flip side, a study from Marketing Sherpa shows that only 56% of the marketers check for the validity of their leads before passing them on to their sales teams.

Enterprise Management 61

Enterprise Management B2B Sales Top of Funnel Marketing Management 61

Valasys

JULY 12, 2019

Capturing & relying upon the intent signaling of the prospects, the B2B marketers are now in a position to run better-targeted campaigns than ever before, to attract, engage & convert the prospects – leveraging omnichannel marketing. B2B buying has always been a tricky proposition.

Cost 40

Cost ROMI Optimization B2B Marketing 40

Valasys

JUNE 24, 2019

With the increase in the number of users on social media & with the development of automated & semi-automated tools to harness data from social media platforms, social media has now become an invisible platform for acquiring, nurturing & converting leads. Local Marketing: .

Mobile Marketing 65

Mobile Marketing Social Marketing Marketing & Strategy B2B Marketing 65

Valasys

AUGUST 30, 2019

If we consider B2B world equivalent to the tarot realm, Gen Z may be considered to be equivalent to the “Page Cards” Much like the page cards, the Gen Zers, though not fully mature & not yet entirely ready for buying decisions, represent the beginning of marketing renaissance. for help with any queries.

Paid Content 49

Paid Content Lead Scoring Lead Ranking B2B Marketing 49

Valasys

AUGUST 9, 2019

The mid-2000s witnessed link building & keyword stuffing as main practices, which are still in practice ; however, they soon became lackluster in late-2000s when Google updated their algorithm, which was inclined towards intent-based targeting of the prospects.

Paid Content 40

Paid Content Marketing Budget Lead Ranking Top of Funnel 40

Valasys

SEPTEMBER 25, 2019

Most content syndication publishers have a range between $20 – $80 Cost Per Lead (CPL). The marketers need to assure that they allow the inline links and an author byline that leads back to the primary domain of a website. The brands need to have systems in place to track & capture leads generated through syndication.

Cost per Lead 55

Cost per Lead WOMM Webinar Metrics ROMI 55

Valasys

JULY 16, 2019

As the researching habits of the buying prospects have evolved, they have started using diverse platforms for research. The offline methodologies of research involve attending to the B2B marketing events, reading newspapers, watching televisions, following niche-specific influencers & listening to the podcasts.

Enterprise Management 40

Enterprise Management Work Management Marketing Management Marketing Automation Services 40