Remove relationship

ANNUITAS

article thumbnail

The End of Forms as We Know It

ANNUITAS

You probably have heard the term Progressive Profiling before (especially if you’re a Marketo user ) and you’ve likely heard about it in the context of form functionality. This way, the buyer provides you more information as the conversation and relationship progresses. Knowing the company, company size, industry, location, etc.

article thumbnail

Data Touches Everything at the Marketo User Summit #MKTGNATION14

ANNUITAS

I’m almost done with the first day here at the Marketo Marketing Nation Summit, and I have noticed a trend, and it centers on data. Jenny shared some interesting workflow and data validation scenarios that were laser-focused on addressing the data relationship between records in CRM and Marketo. What has driven rise of Amazon?

Marketo 100