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Best Lead Providers & Lead Generation Tools

PureB2B

Lead provider tools allow B2B companies to speed up your sales process by getting more leads into your pipeline, faster. You can filter leads by job titles, industry, company size, and a range of other demographic, technographic, and firmographic filters. Why use a Lead Provider? Can’t I Find Leads Myself? Dun & Bradstreet.

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5 Essential Functions for Every B2B Website

Biznology

To establish your company as a knowledgeable authority in your field is “job one” for a B2B website. Help your customers buy. And you also want to influence them as they move through their buying journey. What website strategies should you pursue for business marketing? Sort of like the Boy Scout law.

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The 7 B2B website essentials: What customers want

Martech

Just a few years ago, while teaching in Buenos Aires, I was taken aback when a grad student said, “We don’t visit company websites anymore. And I am frequently surprised by how many B2B companies still neglect features and functionality that would improve the effectiveness of their sites. We get everything we need from social media.”