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Best Search Engine Marketing Tips of 2009, Part 2

Webbiquity

Get the answers to these questions and many others here in more of the best articles and blog posts on search engine marketing (SEM) from the past year. 10 tips for extending paid search growth by iMedia Connection. Study Confirms Display Ads, Paid Search Work in Concert by MediaPost Online Media Daily. Tweet This!

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Now Available: Guide to Blending Search and Display

KEO Marketing

The essential guide for marketers entitled “ How to Leverage a Strategic Mix of Search and Display Advertising for Maximum ROI ” is now available from KEO Marketing. The days when business-to-business (B2B) marketers could treat search and display as two distinct and separate entities are long gone.

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Marketer’s Guide to Blending Search and Display

KEO Marketing

Almost as many internet users respond to display ads by performing a search on a search engine (27%) as those who click on the ad itself (31%). iProspect ). When combined, Search + Display delivered optimal results. About KEO Marketing. KEO Marketing Inc., Microsoft ).

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B2B Lead Management Market Heats Up

Online Marketing Institute

3) Search engine marketing services providers – Shar VanBoskirk covers this market, but I’ve found companies like Reprise Media, IMPAQT, iCrossing and iProspect doing a lot more to help B2B marketers understand how to turn search optimization or paid clicks into qualified leads.