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Social Media Lawsuits Protect Yourself From Them | Guest Posts.

Convince & Convert

A recent presentation at the PRSA Counselors Academy, by Michael Lasky , Partner and Chair of the Public Relations Law Practice at the law firm of Davis & Gilbert in NY, provided a wake up call to those in attendance about how the law is slowly creeping into the social landscape and why responsible marketers had better pay attention.

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An Overview of the Major Google Algorithm Updates of 2014

Hubspot

Inbound marketers are constantly on alert for changes in Google''s ever-evolving algorithm. The combination of frequent algorithm updates and a busy workload means that sometimes a critical update gets lost in the sauce. update to help small businesses and websites that create great content do better in Google search results.

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The History of the Google Algorithm

ClearVoice

When Google arrived on the scene, it changed the way people used the internet forever. Since that time, the search engine evolved to help make access to the internet easier. For SEO content marketing , the algorithm is a guiding star and a mystery. As such, the Google algorithm history consists of ongoing tweaks and changes.

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Are People Stealing Your Content? How (and When) to Fight Back [SlideShare]

Hubspot

If you''re drinking the inbound marketing Kool-Aid and regularly publishing content online, there''s a good chance you may have experienced content theft at one point or another. To help combat the internet thieves of the world, you’ve got to be prepared. After all, you signed up to be a marketer -- not the content police.

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Content Curation 101: How to Curate Content Responsibly (And Ethically)

Scoop.it

The internet ushered in the information age, and today, more than ever, we can access any kind of info with a few clicks on the internet. Content curation is the process of gathering, restructuring, and distributing content from various other sources on the internet. But when done poorly, it can affect your marketing goals.

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How Digital Plagiarism Detection of Your Content Protects Your Business

Hinge Marketing

According to Forbes , 88% of B2B marketers currently incorporate content in their overall strategy. That means your content marketing efforts may be developing leads for your competitors. SEE ALSO: What Every Managing Partner Needs to Know About Content Marketing. In today’s online marketplace, content is everything.

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Tumblr Shuts Down Popular Blogger: Who's Next?

Hubspot

Bohemea’s blog wasn’t aimed at a business audience. Nevertheless, her experience might serve as a cautionary tale for marketers who use Tumblr to promote a brand. A spokesperson for Tumblr says: “Tumblr removes any content we receive a valid DMCA complaint for. Tumblr, for example, is crawling with copyright violations.

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