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Marketing Automation’s Next Frontier: Madison Avenue

Digital B2B Marketing

Marketers have invested in marketing automation, content and, in many cases, creating complex business rules to determine what content and message to deliver when. Disclosure: Demandbase is a client of my employer.] Here are a few of the new partnerships and capabilities firms like Eloqua or Marketo will need to make this a reality.

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Top 50 B2B Marketing Influencers On Twitter

Marketing Insider Group

Forrester – Forrester Research, Inc – An independent research company that provides pragmatic advice to global leaders in business and technology. Arketi – Arketi Group – A high-tech business-to-business (B2B) public relations and digital marketing agency. Cambridege, MA – [link]. Taco connoisseur.

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9 Things Marketers Need from Marketing Automation Vendors and Consultants – Part 2

ANNUITAS

I enjoy the selling aspect of my job because it provides a great opportunity to connect with buyers, learn about their business, provide education, and share knowledge. Propelling Brands – Adam Needles (Also pick up his book Balancing the Demand Equation ). It’s All About Revenue – Eloqua. Honest sales pitches.

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9 Things Marketers Need from Marketing Automation Vendors and Consultants – Part 2

ANNUITAS

I enjoy the selling aspect of my job because it provides a great opportunity to connect with buyers, learn about their business, provide education, and share knowledge. Propelling Brands – Adam Needles (Also pick up his book Balancing the Demand Equation ). It’s All About Revenue – Eloqua. Honest sales pitches.

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Sales Pipeline Radio, Episode 137: Q&A with Laura Vogel @laurahvogel

Heinz Marketing

She is a crazy busy person. What a lot of companies do when they try to justify spending thousands of dollars to send their Demand Gen people or to send someone to a conference, it’s not just because I want you to go to a party. This is a recorded call for our own personal purposes. It’s all good. This is awesome.