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How to Stop Internal Bureaucracy From Preventing Blogging Productivity

Hubspot

Most aspiring inbound marketers have a few business blogging hurdles to get over. Truly believing -- like, in the darkest recesses of your soul -- that blogging is an indispensable part of being a successful inbound marketer. Once you believe that you have to blog, the next hurdle is actually blogging.

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The Ultimate Resource for 2013 Inbound Marketing Stats and Charts [SlideShare]

Hubspot

16) 34% of businesses cannot or do not calculate inbound marketing ROI in 2013. Business Blogging. 32) 62% of marketers surveyed will blog in 2013. 33) 82% of marketers who blog daily acquired a customer using their blog, as opposed to 57% of marketers who blog monthly -- which, by itself, is still an impressive result.

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30 Sales and Marketing Terms You Should Know

PureB2B

Most businesses refer to this as The Buyer's Journey. This can be a personal blog or a business blog that contains various types of content including commentaries, event coverage, photos, videos, and anecdotes. Business blog. Cost-per-Lead (CPL). Adoption Process. Customer Acquisition Cost (CAC).

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30 Terms Every Sales and Marketing Professional Should Know

PureB2B

This can be a personal blog or a business blog that contains various types of content including commentaries, event coverage, photos, videos, and anecdotes. Business blog. Refers to non-personal blogs that help marketers drive more traffic to their website, which then, convert to leads. Cost-per-Lead (CPL).

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How the Right Tools Can Help Remedy Your Website's Traffic Problem

Hubspot

In fact, HubSpot's 2012 State of Inbound Marketing Report showed that SEO, blogging, and social media were most frequently cited by marketers as channels with a below average cost-per-lead, and channels that were growing in importance. Hey, if your CPL is below average you have some change leftover! What to Look for in SEO Technology.

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The Ultimate Dictionary of Marketing Terms You Should Know

Hubspot

4) B2B (Business-to-Business). An adjective used to describe companies that sell to other businesses. 5) B2C (Business-to-Consumer). 6) Blogging. 6) Blogging. An individual or group of people usually maintains a blog. 7) Business Blogging. This is short for web log or weblog. It's a U.S.

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Digital Marketing Terms – 60+ Terms Explained and Simplified

Magisto

B2B (Business-to-business) – An adjective to refer to a company that sells its services or products to another company. B2C (Business-to-customer) – An adjective to refer to a company that sells its services or products to the public. Blogs publish content regularly. Buyer Persona – Your ideal buyer.