Remove Business to Business Remove Personalization Remove Skype Remove Small Business Marketing
article thumbnail

Guest Editor: The Why and How of B2B Podcasting

The Customer

To answer the “why” embrace podcasting as a B2B tool, think of your most compelling, successful salesperson bottling and syndicating their best client-whispering: it’s a way to personalize a company’s value proposition in what feels like a H2H conversation. Our focus is the more narrow business to business ecosystem.

B2B 95
article thumbnail

4 Tips for B2B Marketing on Facebook

Online Marketing Institute

Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Business Mashable on Facebook Join Us! And even if your website needs to stay “all business,&# Facebook is where you can give a face and personality to the company. Hadn't thought about that. Thanks Sarah.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

In-House or Freelance Writers? 53 Marketers Share Their Thoughts

Referral Rock

While one writer might be great at writing business-to-business technical copy, another might be better for writing consumer-focused product marketing materials. Weiss of The Ways to Wealth explains, “As a general personal finance publication, we work within multiple verticals. ” R.J. No more, no less.

article thumbnail

5 Proven Strategies for B2B Social Media Marketing

Online Marketing Institute

Digital marketing is gaining traction in a number of industries, and business-to-business (B2B) marketers are in on that trend, too. Regus chose Affect Strategies , a PR, marketing and social media firm specializing in business-to-business companies, to run their New York campaign. Learn more. Thanks for highlighting it.