Business to Business Peer-to-peer SEO WOM 
Industrial Marketing Today
SEPTEMBER 13, 2010
One can dedicate an entire site to SEO because it is such a wide and deep online marketing topic. Instead of taking up more space here, let me direct you to some of my earlier posts about industrial websites and SEO. In this post, I’m going to focus on content for the early stages of the buy cycle.
Convince & Convert
SEPTEMBER 20, 2010
None of that is impacted in the slightest by whether you’re selling to consumers or other businesses. Yes, social media applies to B2B. In fact, social media can be MORE transformative for a B2B company than a B2C company. Creating and calibrating a social media strategy for any company should follow the same process.
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