Guest Editor: The Why and How of B2B Podcasting
The Customer
MAY 4, 2020
While podcasting technically pre-dated Facebook and Twitter, it didn’t gain its executive-awareness raising stature until some time after Serial won a Peabody in 2014 and MailChimp was laughing all the way to the bank as an early-in, low CPM sponsor. Our focus is the more narrow business to business ecosystem.
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