Marketing Insider Group
JANUARY 24, 2013
Arketi – Arketi Group – A high-tech business-to-business (B2B) public relations and digital marketing agency. Eloqua – Eloqua - Eloqua pioneered the Marketing Automation industry, and today is the leader in Revenue Performance Management and modern marketing strategies. Global – [link].
ClickZ
JANUARY 13, 2020
The largest independent marketing cloud platform, Acoustic’s CMO Norman Guadagno, recently echoed her sentiments in a chat with us : “That is the future. I have noticed a trend that business-to-business (B2B) and business-to-customer (B2C) is somewhat merging in terms of how marketers start to think about attracting the right type of lead.
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