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5 Proven Strategies for B2B Social Media Marketing

Online Marketing Institute

Digital marketing is gaining traction in a number of industries, and business-to-business (B2B) marketers are in on that trend, too. While the Regus brand has a strong presence throughout the world, there was a lack of awareness in the NYC area about the convenient services and business solutions that the company has to offer.

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4 Tips for B2B Marketing on Facebook

Online Marketing Institute

You’re also engaging with customers, helping to solve their business problems and maybe even documenting the process with case studies. You can also solicit customer references for case studies and media opportunities and find out who’s doing something innovative with your product. Thanks, Leyl!

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5 Proven Strategies for B2B Social Media Marketing

Online Marketing Institute

Digital marketing is gaining traction in a number of industries, and business-to-business (B2B) marketers are in on that trend, too. While the Regus brand has a strong presence throughout the world, there was a lack of awareness in the NYC area about the convenient services and business solutions that the company has to offer.

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B2B marketers are stumbling in the dark

Online Marketing Institute

Our recent Project Open Kimono is one example -- a living B2B case study tracking our most recent content marketing campaign: the B2B Marketing Manifesto. As a B2B agency, we can be as guilty of letting the learning machine slow down as any client-side marketing team. But we do fight this tendency.