Business to Business Buying Cycle DemandBase Outreach 
KEO Marketing
JUNE 1, 2017
According to a Demandbase survey, when ABM has been in use for at least one year, 60% of users said they had a revenue increase of at least 10%. Once you have identified the companies and decision makers to target, it is important to create content for each stage of the buying cycle. Want to learn more?
KEO Marketing
AUGUST 3, 2017
In today’s competitive business to business (B2B) technology environment, accumulating prospect names and contact information and sending out generic marketing collateral is simply not enough. Tech firms must take advantage of various methods and multiple channels to connect with leads throughout the buying cycle.
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