Business Blogging, Facebook, SEM and Telemarketing

How Social Media, Content Transform Marketing from Expense to Investment

Webbiquity

JUNE 25, 2012

Sales leads generated through inbound marketing–the combination of content marketing, blogging, social media, website chat and SEM–cost 61% less than those produced through traditional demand generation techniques (e.g., Blogging: for any new business blog, traffic typically starts out modest but grows over time.

Social Media

Social Media Social Marketing Allocation SEM

102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity

JANUARY 2, 2013

B2B buyers are most likely to share useful vendor content via email (79%), followed by LinkedIn (53%), Twitter (39%) and Facebook (18%). Women make up the larger share of users on Facebook (58% to 42%) and are a slightly larger share on Twitter (52% to 48%) while men are the predominate users of LinkedIn (63% to 37%) and Google+ (71% to 29%).

Paid Content

Paid Content Stats Social Media Paid Search Agency

B2B Marketing Zone

How Social Media, Content Transform Marketing from Expense to Investment

102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webinars

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