Writing on the Web

JULY 15, 2010

There was a time I was in love with blogging … I had already been in the business of content marketing for 5 years on the Web, using an old-fashioned website platform. In 2004, I started blogging. But my lover wasn’t really “the blog.&# But it’s not about “the blog…&#.

Content Marketing 100

Content Marketing Ning Work Management Content 100

Writing on the Web

SEPTEMBER 7, 2010

Marketing you and your services is simply about educating your target audience about how you can solve their problems. Don’t forget, it might (or might NOT) be any of the “Big 3″ It could be a small community on a Ning network just waiting for an expert like you to join in the conversation. Blog this on Blogger.

Social Networks 100

Social Networks Ning Business Ideal Customer Profiles 100

B2B Marketing Zone Posts

AUGUST 3, 2010

But that’s content for another blog post. Dig Deep with B2B Buyer Personas - The Content Factor , July 6, 2010 Every B2B marketer I talk to is on board with the concept of user personas to guide their web content strategy. The results are paying off in content that truly speaks to the buyer. Name your blog.

Ning 40

Ning Paid Content Facebook Sales Management 40

Webbiquity

JULY 12, 2010

In b2c, contests, games, apps and coupons are popular content. When: how often will you write new blog posts? Update your company’s Facebook page? In general, more is better, and most companies could probably benefit from greater social media activity, not less. Why: possibly the most important question of all. Tweet This!

Social Media 100

Social Media Media B2B Thought Leadership Marketing & Strategy 100