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Creating Quality Content in 2019 (For Search Engines and People)

Moz

In this example, the blog post title explicitly tells you that you’ll be reading about how to create an infographic. Not only that, but it sets the expectations that it only takes an hour to do, and there’s also free templates included. Google typically displays the first 50–60 characters of a title tag. Title too long?

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The ABCs of Content Marketing: A Glossary of Terms

Hubspot

Blogging is a core component of content marketing, driving site traffic, quality leads, and establishing your position as a thought leader in your industry. We''ve written tons of content around building your buyer persona, but this blog post in particular is very detailed on the subject. Clickthrough Rate. Calls-to-Action.

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How to Use Facebook for Business: 25 Facebook Marketing Tips and Tricks

Hubspot

Your profile image is pictured at the top of your Facebook Page and is also the thumbnail image that gets displayed next to all your Facebook Page updates, so choose wisely. tend to see the highest clickthrough rates. Start populating your Page's timeline with content by handpicking your best, most helpful blog posts.

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The Ultimate Dictionary of Marketing Terms You Should Know

Hubspot

6) Blogging. An individual or group of people usually maintains a blog. A personal blog or business blog will traditionally include regular entries of commentary, descriptions of events, or other material, such as photos and video. 7) Business Blogging. 15) Clickthrough Rate (CTR).