Biznology

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Data Driven Sales 2.0

Biznology

What these changes didn’t do was increase sales productivity. In fact, some would argue CRM implementation actually lowered sales productivity, but those who say that probably didn’t enjoy the time and effort to use the software or were getting negative feedback from the sales staff. per day from 6/day for driving territories.

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Influencer marketing should not be about collecting influencers

Biznology

And you don’t need to burn out all your frequent flier miles to become chummy chums with influencers, either, you just need to make the logical leap of faith that there are real people deserving love, attention, and respect. ” Influencers are people too. Well, you can and you certainly need to. Now’s your turn.

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Are you a social media marketing hunter?

Biznology

If your company is large enough to have a burn rate, a marketing budget, and a staff — if you have quite a big nut to crack every month — you’ll need to not rely solely on word of mouth. That while foraging will feed a family and trapping can feed your tribe, you’ll need to hunt if you want to feed a village.

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Fulfill your resolution to blog in 11 steps

Biznology

To paraphrase the quote about Rome, your Blog wasn’t built in a day, but it burned in one. 11) Don’t lead with a price sheet or a rate card: I know what you’ve learned from BlogHer and all the other of Podcamps, webinars, conferences, or books you may have read, you can’t go from zero to big bucks in one fell swoop.