Metadata

DECEMBER 3, 2020

So, if you can study that… That book was written in 1986, or go back to 1924, Eugene Schwartz’ Scientific Advertising, or Claude Hopkins, 1924. That’s what is the most important piece to study. What it means is, do you have a group of people who you can market to on your terms? 30% open rate. Absolutely.

Paid Content 52

Paid Content B2B B2B Thought Leadership Top of Funnel 52

Metadata

DECEMBER 3, 2020

So, if you can study that… That book was written in 1986, or go back to 1924, Eugene Schwartz’ Scientific Advertising, or Claude Hopkins, 1924. That’s what is the most important piece to study. What it means is, do you have a group of people who you can market to on your terms? 30% open rate. Absolutely.

Paid Content 52

Paid Content B2B B2B Thought Leadership Top of Funnel 52

Convert

MARCH 21, 2023

If you observe that only 5% of your visitors get to the section of your page where you reveal a discount code that helps conversion, you’ll have to move it up to where you get more eyes on it. It tracks the movement of the mouse pointer as an indication of where attention is as people engage with the content on the page.

Comparison 52

Comparison Budget Programs Tools Marketing Analytics Tools 52

ClearVoice

JUNE 13, 2022

Apply faulty and outdated SEO tactics, and you’ll only burn through your marketing budget without achieving anything meaningful. Do you have good ratings? Have a privacy policy and terms & conditions. Eye-catching results effectively prevent organic listings from getting the traffic they deserve.

Marketing Budget 116

Marketing Budget Tactics SEO Lead Ranking 116