How the most successful B2B startups came up with their original idea
Lenny's Newsletter
AUGUST 8, 2023
Founders spoke to a median of 30 potential customers to validate their idea before committing. ~40% Cold outbound works—it’s the second most common way to get your early customers. What would they rate your solution? About 20% were solo founders. Art by Natalie Harney.
Let's personalize your content