Remove Bundling Remove CRM Remove DemandBase Remove Pricing
article thumbnail

The Ultimate Guide To A Content Marketing Strategy That Delivers ROI

Marketing Insider Group

Take Demandbase for example. They managed $1 million in new business, not from tons and tons of content, but from a logical content bundle that included a white paper, infographic, webinar, live presentation and Slideshare. A lot of your technology is priced based on a monthly subscription or user-based fee.