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Social Media B2B Lead Generation: 5 Ways to Get it Right, 3 Ways to Get it Wrong 

PureB2B

Social media is invaluable to modern marketers looking to hit their goals. billion people currently on social media globally , it makes sense for social to feature in your marketing strategy. Apart from the obvious advantage of being able to reach such a large audience, social media appeals to marketers thanks to its dynamic nature.

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Strategic Marketing for Professional Services

Hinge Marketing

Strategic marketing sounds like it would be a good idea for a professional services firm. That’s where strategic marketing comes in. Strategic Marketing Defined. Strategic Marketing is the use of marketing disciplines to achieve organizational goals by developing and maintaining a sustainable competitive advantage.