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99 B2B Marketing Statistics to Back Your Bets

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According to InsideView, by the year 2020, 30% of all B2B companies will employ AI to augment at least one of their primary sales processes. 69% prefer to engage vendors during the sales cycle using email (Insideview, 2018). Insideview, 2018). On marketing measurement: 89. Business Insider, 2018). Business Insider, 2018).