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3 Steps Towards Becoming a Data-Driven B2B Marketer [Ebook]

Adobe Experience Cloud Blog

Author: Tanya Chu What does it mean to be a data-driven marketer? Everyone talks about the importance of tracking data and making decisions based on it, but no one tells you how to do it and what a data-driven marketing organization looks like. How do you even get started? First, let’s talk about data. Understand Your Buyer’s Journey.

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Nine Winning Digital Marketing Strategies From The B2B World

Webbiquity

According to recent research from Forrester, digital marketing spend in the US will reach $120 billion by 2021. Spread over paid search, video marketing, social media and other online channels , digital is expected to account for more than 46% of all advertising in the next five years. Make it interesting: Mobile gaming.

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33 Stats That Paint a Picture of the Future of Marketing

Hubspot

The future of our beloved marketing industry is changing fast -- the good news is, we don't even need a crystal ball to see where it's headed! Little did he know when yearning for this marketing system that it was in the process of being built. Now, it's time to tap into the other dreams marketers are having.

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How the metaverse will transform the future of B2B marketing

Tomorrow People

According to Forrester, more than 75% of U.S. marketers are planning to invest in metaverse-related activities this year B2B organisations, however, are still slow to realise what the metaverse could do for their business. Trade shows, product demos, client meetings, and online ads are all core pillars of B2B marketing.

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How the metaverse will transform the future of B2B marketing

Tomorrow People

According to Forrester, more than 75% of U.S. marketers are planning to invest in metaverse-related activities this year. Trade shows, product demos, client meetings, and online ads are all core pillars of B2B marketing. How will the metaverse transform B2B marketing? But it shouldn’t be that way. What is the metaverse?

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B2B Category Creators Episode 9 Transcript

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And let’s see, before that, I actually was running another startup in the mobile software space, which was acquired eventually by a company called Sprinkler out in New York. And so they had all these IT folks calling Gardner and Forrester and complaining, and she said that was their hack. They actually created that noise.

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B2B Category Creators Episode 8 Transcript

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And let’s see, before that, I actually was running another startup in the mobile software space, which was acquired eventually by a company called Sprinkler out in New York. And so they had all these IT folks calling Gardner and Forrester and complaining, and she said that was their hack. They actually created that noise.