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Takeaways from BtoB's NetMarketing Breakfast in Boston

ViewPoint

OCTOBER 14, 2011

PointClear sponsored the October 11, 2011 breakfast featuring speakers from Intertek Group, Deltek, Hitachi Data Systems and OppenheimerFunds, Inc. In a BtoB test, Facebook beat LinkedIn and Twitter when measuring response to targeted ads (IT hardware product). It's great to be home after a very productive trip to the Northeast.

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BtoB PointClear Class Linkedin 120
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Good Reads for B2B Marketing - Protect Your Online Reputation

ViewPoint

MAY 9, 2013

The Marketing Sphere represents recent good reads from our digital circles about B2B marketing selected by PointClear colleagues. LinkedIn revamps contacts tool to boost relationship management. The LinkedIn Contacts tool that began for some select users could help marketers organize, maintain, and nurture business contacts.

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PointClear B2B Marketing BtoB B2B 120
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