Sprout Social

JANUARY 27, 2021

But following a year of racial justice protests and more companies than ever taking a stand on social and political issues, brands are under pressure to get Black History Month 2021 right. It’s become common for brands to participate in Black History Month, but these efforts are often perceived as little more than performative activism.

Brand Identity 125

Brand Identity Branding Lock-In Communities 125

Heinz Marketing

MAY 11, 2020

This week’s episode is entitled “ Marketing’s Leadership Moment: Pivots and more with Kevin Marasco ” Kevin is the CEO of Zenefits. Kevin walks me through the many changes and pivots they have made in recent months. It’s a lot of change– changing how they communicate with customers, changing their content strategy.

Top of Funnel 83

Top of Funnel Lead Ranking Marketing Qualified Leads Work Management 83

Customer Experience Matrix

JANUARY 31, 2014

Other advantages include Google Adword integration; tagging leads by search term and Facebook ad; integration with Webex and GoToWebinar for event management; and a partnership with ZoomInfo to add contact names from companies that visit the client’s Web site. The vendor says that between 3,000 and 5,000 clients use SimplyCast 360.

Marketing Automation Services 120

Marketing Automation Services Digital Asset Management Marketing Management Marketing Automation 120

Hubspot

SEPTEMBER 27, 2018

From a home security standpoint, homeowners can install IoT connected doorbells that broadcast live video to their phone when someone approaches the door or smart locks that can be pre-programmed to allow access during certain hours of the day. Yup, that’s an IoT device too. Heck, the entire city of Barcelona is made up of IoT devices.

Work Management 76

Work Management Marketing Management Amazon Internet Marketing 76

Heinz Marketing

OCTOBER 8, 2018

Welcome to another addition of Sales Pipeline Radio , our weekly Thursday broadcast replay and transcription blog post. In fact, I went back two more times, and between 1987 and 2003, roughly 15 year period, I spent 13 years locked in prison yards. By Matt Heinz, President of Heinz Marketing. His is really an incredible story.

Terms and Conditions 90

Terms and Conditions Pricing Price B2B Thought Leadership 90

Hubspot

SEPTEMBER 17, 2018

According to a recent HubSpot Research report , four of the top six channels on which global consumers watch video are social channels. In addition, a Facebook executive recently predicted that the platform will be all video in less than five years. Why is this important? Well, if you aren’t creating video, you’re likely falling behind.

Video Marketing 101

Video Marketing Sales Management Work Management Marketing Management 101