LeadSloth

JANUARY 12, 2010

Sales & marketing alignment. 1) We’re at a point where we have lot of data about marketing performance, but it’s a big challenge to turn it into actionable information (2) we’re actively tweeting, blogging and using LinkedIn, but how can that be effectively managed, and how can it be measured? (4)

Marketing Automation Services 100

Marketing Automation Services Marketing Automation Sales Management Automation 100

Onalytica B2B

JULY 16, 2018

This year was the biggest yet with 1200 people in attendance from Marketing Managers through to C-Suite and B2B leaders. Creativity is very much a subtractive process, removing that assumption. Some of the ways video can help you do this are: Broadcasting – one to many videos, profiling your product. E.g. Webinars.

Top of Funnel 129

Top of Funnel Lead Ranking B2B Work Management 129

Webbiquity

JULY 26, 2010

CK’s B2B Blog ( SMS Mobile Marketing Mix Audience ). Great B2B Marketing Stats (in a GREAT format!) , June 13, 2010. Why Use Twitter, Facebook & LinkedIn for Content Marketing? B2B Voices ( Trade Youtube Twitter Leads Sales ). Follow the Lead ( Gatekeeper Cold Calling Sales Social ). June 7, 2010.

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100

B2B Marketing Zone Posts

NOVEMBER 2, 2010

Every good social media plan STARTS with a solid marketing strategy but social media efforts are sub-optimized if a company is too wedded to long-term plans and can’t respond to sales opportunities happening RIGHT NOW in front of their noses. One component in sales team training is to perform a semiannual competitive assessment.

B2B Marketing 40

B2B Marketing Enterprise Management Planning Work Management 40

Heinz Marketing

MARCH 26, 2018

By Matt Heinz, President of Heinz Marketing. Are you loving Sales Pipeline Radio much as me? It’s just 30 minutes long, fast-paced and full of actionable advice, best practices and more for B2B sales & marketing professionals. We’re calling this episode: Marketing Operations 2.0:

Sales Management 50

Sales Management Top of Funnel Sales Qualified Leads Marketing Analytics Tools 50

Convince & Convert

SEPTEMBER 20, 2010

I wasn’t a follower of the brand, but there was obvious value in the fact that they had a Twitter presence and responded to my concerns better than the customer service rep. Twitter for customer service, retention, support and even marketing, offers the lion's share of benefits to brands. I love that you first joined to yell.

Twitter 147

Twitter CRM Business Paid Search Agency 147