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Permission Marketing: Love it or Hate it?

PureB2B

A commercial on TV, an ad on the radio, and those huge billboards along the highway are all part of traditional marketing and advertising. Seth Godin found the answer to this consumer dilemma in 1999, as he developed the idea of “permission marketing.” Permission Marketing vs. Interruption Marketing. Boosts Quality Leads.

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Permission Marketing: Love it or Hate it?

PureB2B

A commercial on TV, an ad on the radio, and those huge billboards along the highway are all part of traditional marketing and advertising. Seth Godin found the answer to this consumer dilemma in 1999, as he developed the idea of “permission marketing.” Permission Marketing vs. Interruption Marketing. Boosts Quality Leads.

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8 Reasons why B2B Marketers Should Prioritize Word of Mouth Marketing (WOMM)

Valasys

B2B marketers think that if they are providing spectacular products or services, it’s more than enough as the services will speak for themselves. According to a survey conducted by the Word of Mouth Marketing Association (WOMM), it has been found that offline word of mouth marketing is 5x more impactful than paid media impressions.

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How to Successfully Use Content in Your Marketing Automation

GreenRope

How to Successfully Use Content in Your Marketing Automation. Did you know only 30% of B2B marketers say their organizations are effective at content marketing (Source: Hubspot )? It’s a process but a rewarding one when implemented correctly in your marketing automation. By GreenRope. Awareness Stage.

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How to Successfully Use Content in Your Marketing Automation

GreenRope

How to Successfully Use Content in Your Marketing Automation. Did you know only 30% of B2B marketers say their organizations are effective at content marketing (Source: Hubspot )? It’s a process but a rewarding one when implemented correctly in your marketing automation. By GreenRope. Awareness Stage.

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How to Successfully Use Content in Your Marketing Automation

GreenRope

How to Successfully Use Content in Your Marketing Automation. Did you know only 30% of B2B marketers say their organizations are effective at content marketing (Source: Hubspot )? It’s a process but a rewarding one when implemented correctly in your marketing automation. By GreenRope. Awareness Stage.

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How to Successfully Use Content in Your Marketing Automation

GreenRope

How to Successfully Use Content in Your Marketing Automation. Did you know only 30% of B2B marketers say their organizations are effective at content marketing (Source: Hubspot )? It’s a process but a rewarding one when implemented correctly in your marketing automation. By GreenRope. Awareness Stage.