article thumbnail

Rick Short Explains How to Turn Staff Into Prolific Bloggers

Online Marketing Institute

My real challenge was getting my staff to warm to the concept of being a blogger. That was the voice of many of my bloggers at one time or another. There are so many scenarios out there, and so many lead-gen tools available that it should be possible to craft an effective program. Do what works for you.

Blogger 40
article thumbnail

Does Google Hate Small Businesses?

Hubspot

That's all well and good for companies with dedicated social media or community managers -- but for many small businesses that have a social media manager who is also playing the role of blogger, site manager, email marketer, and salesperson, adding yet another social network to your repertoire is a much taller order. How do you get them?

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Fear-Based Cybersecurity Content Marketing: Does It Work?

nDash

Analyzing Brian Krebs and several other well-known security bloggers, I saw even more data breach focus. Instead of watching the inbound leads rack up from your content, all you’re left with is a group of target prospects with an “it’ll never happen to me” mindset. SMB Cybersecurity Personas. And it wasn’t just me.

article thumbnail

Best Social Media Stats, Facts and Marketing Research of 2010

Webbiquity

70% of bloggers are organically talking about brands on their blog, and 38% of them post brand or product reviews. 35% of bloggers are professional journalists. Frequent best-of contributor Brian Solis shares stats from Technorati showing that nearly half of all bloggers are U.S.-based, Twitter has the fifth oldest.

article thumbnail

Best Social Media Stats and Market Research of 2010 (So Far)

Webbiquity

Facebook pages that use the words “collaboration&# or “blogger&# have on average three times as many fans as pages about SEO or optimization. Where SMB Spend their Marketing and Advert Money? In 2009, only one-third of SMB marketers viewed Faebook as “very&# or “somewhat&# beneficial.