Convince & Convert

SEPTEMBER 14, 2010

Foremost, we need a way to convert with whom we interact in social media into real prospects. To do so efficiently requires a good database solution and marketing automation and filtration tools that incorporate social media intrinsically. blog comments powered by Disqus Subscribe to Convince & Convert Jay Baer Greetings.

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Convince & Convert

SEPTEMBER 21, 2010

Social Media results can’t be measured False. Especially in comparison to many other communication programs like traditional PR, TV advertising, outdoor advertising and others, social media actually offers pretty solid metrics. link] Susan M Kuhn Very good distinctions between one-way media and social media.

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Convince & Convert

APRIL 15, 2010

To be on the same list (much less on top) with bloggers for whom I have tremendous respect and admiration ( Valeria Maltoni , Lee Odden , David Meerman Scott , and many others) is a real affirmation for what I’m trying to do. Because content is the most efficient form of marketing available. Im Jay Baer.

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Convince & Convert

AUGUST 10, 2010

How can those dollars be spent more efficiently by matching products to interests? Pepsi probably wouldn't have reached me if it wasn't for that particular media channel, which is hyper-focused on my interests. And with social media targeting, advertisers can be that much more efficient with their messages.

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Convince & Convert

APRIL 6, 2010

To create an efficient ladder, you must understand the comparative publishing schedules that you typically employ for each of these outposts. By understanding how your various social outposts can work together at the content level, you can develop meaningful efficiencies. Im Jay Baer.

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Convince & Convert

JUNE 30, 2010

RT @WhatsUpInteract: 59% of consumers check their email account before anything else online [link] via @jaybaer [link] Shady Business PR “@jaybaer: Moo. The main reason being is I want to ensure my customers' emails are addressed quickly and efficiently. link] #socialmedia #brsocme [link] Nathan Jokers Myself included. Im Jay Baer.

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Convince & Convert

AUGUST 25, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Is Starbucks the Most Dangerous Competitor to Facebook?

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Convince & Convert

MARCH 2, 2010

mid-sized and large companies today, the email group and the social media group are not the same, and communicate infrequently. Having a single platform (the combined ExactTarget/CoTweet) will enable those groups to work together, creating operational efficiencies. Im Jay Baer.

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Convince & Convert

JUNE 23, 2010

The efficiencies it can bring are tremendous. The efficiencies it can bring are tremendous. Despite what pr thinks – these conversations cannot be controlled or managed and we have all seen what happens when the crowd believe they are trying to be handled. link] Clinton Bonner Thanks Bushwa! Im Jay Baer.

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Convince & Convert

SEPTEMBER 23, 2010

Whether it’s brand reputation management, PR and influencer outreach, customer service and social CRM, interacting with fans on a brand community, or just creating content that builds thought leadership – it all takes time. Sure you can get by with less, and you will once you learn how to be efficient. I loved this post!

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Convince & Convert

APRIL 27, 2010

And sure, he gets drinks in a jiffy, is uber-efficient with baggage stowage, etc. Im a tequila-loving, hype-free social media strategy consultant, speaker, and author that works with major corporations and PR firms to harness the awesome power of the social Web. Im Jay Baer.

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Convince & Convert

SEPTEMBER 20, 2010

Twitter also offers a lot to the PR teams within brands who need to seed constant updates and handle crisis management issues. For big brands, the benefits will be in customer service, rentention, support, PR. For example: You connect with a media professional via Twitter who does a story about your business.

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