8 Ways to EARN Media Attention Instead of Buying It
Hubspot
JULY 17, 2012
With the declining effectiveness of traditional channels and an increasing trust in 'earned' media , businesses should not only attract traffic through inbound channels like blogging and social media, but also by actively seeking opportunities to garner attention from media, the press, influencers, and bloggers. 3) Provide Insightful Data.
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