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21 PPC Lead Generation Tools for More High-Quality Leads

KoMarketing Associates

It’s designed expressly for B2B marketers, and expressly to help you cull the type of searches that might technically generate a lead, but end up going nowhere (like students or bloggers doing research). It works with SEM, social, Amazon ads, and helps identify audiences to improve advertising on any platform.

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Best of 2007: Articles and Blog Posts on SEM

WebMarketCentral

Search engine marketing (SEM) is one of the fastest-growing categories in all of advertising, because it is both measurable and logical: present your ads when people are searching for what you're selling. These numbers can change dramatically from day to day, so manage and adjust them." PPC Outsource or In-House?

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