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3 SEO Trends to Keep Up With Google

Hinge Marketing

Check out our latest video blog post above where we review 3 SEO Trends to Keep Up With Google. Related Stories What Does Google’s Latest Hummingbird Update Mean for Professional Services Firms? Sherman Webinar Recap: Inside the Buyer’s Brain.' On Twitter or Facebook?

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How to Find a Writer Who Won’t Kill Your Content

Content Marketing Institute

Wherever marketers create e-books, run webinars, promote blogs, and craft events, artisans are hammering, hacking, and whittling the words. Finding the right writer can be like apartment hunting in New York City: After the 10 th viewing, your brain begins to melt and you’re willing to settle for anything just to make it stop.

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The 3 D’s of Brand Building In A/E/C

Hinge Marketing

Here’s something to think about for all the A/E/C firms who think brand building isn’t important: if your firm had no branding, how would you differentiate yourself from other A/E/C firms? And if you couldn’t differentiate yourself, how would you expect to see long-term growth and profitability? Differentiate Your Brand.