How to Build a Dialogue With Your Audience by Listening
SnapApp
SEPTEMBER 17, 2015
Today’s buyer is self-informed, making 70% of their purchase decision before interacting with a sales rep. This means that marketers need to provide content for every persona at every stage of the buying cycle. Listening to industry buzz is a surefire way to start a dialogue at the top of the funnel. Listen to your Sales team.
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